Getting Down to the Basics: Fundamental Research into Cultural Preferences and Success

March 29, 2001 - 12:00pm to 3:00pm

The University of Chicago Gleacher Center, 450 North Cityfront Plaza Drive, Room 600

Don Coursey, The University of Chicago Irving B. Harris Graduate School of Public Policy Studies
& Colm O'Muircheartaigh, The Harris Graduate School of Public Policy Studies & NORC

Two new projects at the University of Chicago explore innovative ways to measure the basic but elusive experiences at the heart of a cultural institution’s success. Professor Coursey examines the ways people make decisions about investing time in cultural activities, and Professor O’Muircheartaigh is developing a sophisticated new survey instrument to accurately assess the aesthetic experiences of museum visitors.

Co-sponsored by the University of Chicago and the Columbia College Chicago Center for Arts Policy